Legacy
2024-present
Copywriter
• Paid ads
• Organic social
• B2B
• Video
• Email
• Landing pages
• Articles
For the largest male fertility clinic in North America, I created high-converting copy across paid, organic, and owned channels — driving growth across the board, including:
• The #1 and #2 best-performing paid ads in company history
• Segmented email campaigns, such as a Black Friday series that tripled year-over-year revenue
• Organic social assets that consistently boosted engagement by 5–10x
• Long-form content that led to a 30% SEO improvement
My copy helped this brand connect, convert, and lead in a highly competitive space.
Paid ads
Organic social
Paid ads: problem/solution
Paid ads: B2B/military focus
Video
A message for 6-foot-5 men in finance
[paid ad]
script, camera, editing
Are your pants killing your sperm?
[organic social]
script
How sleep affects your sperm health
[organic social]
script, production, editing