Legacy
2024-present
Copywriting
Paid ads
For the largest male fertility clinic in North America, I create high-converting copy across paid, organic, and owned channels — driving growth across the board. My work includes:
• Writing the #1 and #2 best-performing paid ads in company history
• Crafting segmented email campaigns, including a Black Friday series that doubled projections and tripled year-over-year revenue
• Developing organic social assets that consistently boosted engagement by 5–10x
• Producing long-form medical content that contributed to a 30% SEO improvement
My copy helps this fast-growing brand connect, convert, and lead in a highly competitive space.
Organic social: memes
Paid ads: military focus
Paid ads: features and benefits
Video
A Message for 6-Foot-5 Men in Finance
Script, camera, editing
Are Your Pants Killing Your Sperm?
Script